Client Overview

Our client is a reputed end-to-end Transport and Logistics Company offering integrated multi-modal logistics solutions, storage, freight forwarding, etc. They are known for providing customized logistics solutions across various industries with the best service delivery for everyone.

Challenge

The business operates in a highly competitive landscape where Trade and Consumer Offers (discounts) are the main growth drivers. Promotions create unpredictable demand spikes that lead to both overstock and stockout risks, while traditional point forecasting fails to capture the uncertainty needed for accurate inventory, production, and raw material planning.

The disconnect between reality and business aspiration has caused our client money leaks, due to which they reached out to us for a demand forecasting solution that could help their business.

Our Solution

To start with, our engineers arranged the scattered data sources in a unified schema. We then moved on to ensembling the best model out of the multiple best models available. This was done to maintain accurate results, which would have been hampered had we used a single model.

In order to test our forecast, we tested it on a simulation interface to understand the effect of the discounts or price leads on the demand of the product. In order to ensure the final results are accurate, we kept testing the past events and matched them with the outcomes.

Business Outcome

Implementing our solution has helped our client manage their seasonality spikes and prepare their sales and logistics teams accordingly. This helped them save time as well as money.

Tech Stack